What's the Best Way to Learn AI?
It Depends on You.

Courses, bootcamps, self-study, coaching—there's no single best path.
The right choice depends on how you learn and where you're starting from.

Why Most People Struggle to Learn AI.

Analysis paralysis: endless courses, tutorials, and roadmaps but no clear starting point.

One-size-fits-all content ignores your learning style—visual, hands-on, or structured.

Course completion rates hover around 5-15%. Starting is easy. Finishing is hard.

Find Your Fit, Not the 'Best' Course.

The World-Class AI Engineer Cohort

The best way to learn AI isn't about finding the perfect course—it's about matching your learning style to the right format, getting structured guidance when you're stuck, and building accountability to actually finish.

1

Know Your Learning Style

Self-paced, cohort, or 1:1 guidance?

2

Get Structured Direction

A roadmap tailored to your gaps

3

Build Accountability

Support that keeps you on track

Meet Your Mentor

Zen van Riel

My aim has been the same for years: become a world-class AI engineer. Every career move I've made has been measured against that.

I started as a software tester on a $500/month internship in the Netherlands. Taught myself to code, learned to ship real systems, and worked my way to Senior Engineer at GitHub.

Then I left GitHub. I joined an AI research lab as Member of Technical Staff, where I currently build products for secure AI monitoring.

The cohort draws directly from my real experience so you can make progress fast.

I run this special cohort with only a few people because hands-on work with me is what it takes to bring you to become a world-class AI engineer.

Career progression from Intern to Senior Engineer

Real Results

Vittor

Vittor

AI Engineer

Built and deployed his portfolio piece, then landed the AI role

"The coaching played a huge part in my success. I focused on AI fundamentals, the certification path, and soft skills like professional writing. Having access to expert guidance gave me confidence during interviews and helped me feel I was on the right path.

I built my own platform (simple but functional) and deployed it on AWS. I used it in my portfolio and showcased it during interviews. The way complex topics were explained, especially the restaurant analogy for AI systems, really stuck with me. Focusing on doing the basics well was absolutely essential."

What You Will Get

8 Weekly Tuesday Sessions

3 hours each for 24 live hours total.

Project Scoping at Kickoff

We set the scope of what you'll ship and the milestones to get there before the live sessions start.

Code Reviews

Reviews of your code from Zen during the cohort.

Lifetime Demo Access

Every architecture demo is recorded and yours to keep.

Demo Day

You present what you built and get feedback from Zen, with a recording you can use in your portfolio.

12 Months Community Access

Included with the cohort.

Every Month of Indecision Is a Month Not Learning

8
Weeks
6
Seats per Cohort
24
Live Hours with Zen

Frequently Asked Questions

What's the best way to learn AI in 2026?

There's no universal 'best'—it depends on your background, learning style, and goals. Self-study works if you're disciplined and have strong fundamentals. Courses provide structure but move at a fixed pace. Bootcamps suit career changers who need full immersion. The cohort offers the fastest path for developers who want personalized guidance. The best approach matches your constraints: time, budget, and how much accountability you need.

Should I self-study or take a structured course?

Self-study is free and flexible but has a 5-10% completion rate for a reason—it requires exceptional discipline. Structured courses provide deadlines and community but often teach at a pace that's too slow or too fast for you. The middle ground: use courses for foundational concepts, then self-study for projects. Or get coaching to create a custom curriculum that moves at your exact pace.

Are AI bootcamps worth the cost?

Bootcamps ($10K-$17K) make sense for career changers starting from zero who need full immersion and job placement support. For developers or technical professionals, you're often paying for material you could learn faster independently. The cohort pace doesn't adapt to what you already know. Consider alternatives like targeted coaching or structured self-study with mentorship.

What's the advantage of cohort-based AI learning?

The cohort gives you a custom path based on your existing skills and specific goals, with no wasted time on what you already know. You get immediate answers when stuck instead of spending hours debugging alone. Most importantly, you have accountability. Someone is tracking your progress and adjusting the plan when life gets in the way. It's the fastest path for people who value time over money.

How long does it take to learn AI?

Depends entirely on your starting point and depth. Basic ML concepts: 1-2 months. Building production applications: 3-6 months. Becoming job-ready as an AI engineer: 6-12 months. These timelines assume consistent, focused effort. Most people dramatically underestimate the time because they don't account for getting stuck, losing motivation, or relearning concepts they didn't fully grasp.

What background do I need to start learning AI?

At minimum: basic Python programming and high school math. Helpful but not required: linear algebra, statistics, and software engineering experience. The more programming experience you have, the faster you'll progress—AI engineering is mostly engineering, not math. If you're missing prerequisites, address those first. Trying to learn AI without Python fundamentals is like learning to run before you can walk.

I've signed up for cohorts before and dropped out. How is this different?

It probably isn't, and you should hold the money. Most cohort dropouts are people who couldn't articulate what they were shipping when they signed up. That's why the consult exists, and why I turn down most applications. If we get on the call and you can't tell me what you'll have shipped at the end of week 8, I'll point you to the AI Native Engineer community until you can.

I'm not pivoting careers. I want to build a product. Does this still work?

Yes, the cohort works for people shipping their first serious AI system whether the goal is to land a senior role or to launch a product. The shipped system serves both equally well.

Do I need prior AI experience?

You need to be able to code in Python or TypeScript. Complete beginners can follow the classroom they get access to before the cohort sessions to come in well-prepared.

How much time will this take?

You'll spend 3 hours every Tuesday in the live session and roughly 3 hours of async work in between, for 8 weeks. The Tuesday session time is fixed.

What does it cost?

It's a four-figure investment that we discuss during the 30-minute consult, alongside whether the cohort is the right fit for your project.

Can I do this while working full-time?

Yes, most attendees do. The live session is one Tuesday a week and the async work fits around your existing schedule, as long as you can carve out roughly 6 hours a week.

I accept those who have the highest chance of success.

In the 30-minute call we discuss your goals and whether you are ready for the program.